I have not blogged or sent an email update since before I left for Tallahassee and cannot believe it has been over two full months. Thank you to those of you who let me know my writing has been missed. It has been a whirlwind of a year so far.
On to the updates:
This week’s big event!
The biggest event in Tampa Bay this week, at least in my humble opinion is Ad 2 Tampa Bay's 29th Annual Merchandise & Media Auction which this year has been moved to eBay and is online only. This has opened it up to many new bidders and made for an exciting online war for the donated media.
The auction closes tomorrow (Friday 5/23) around 2 p.m. so go check it out and spend some money on some great advertising deals!
Click here: http://search.ebay.com/_W0QQsassZad2tampabay
My Voice and the Infinite Power of One
If you click the link here and listen to the PSA you should notice that the lead voice/line “What if you could be more powerful” is none other than yours truly.
I was asked by my long time friend Kate Whatley, Art Director at Peak Biety and Incoming Ad 2 Tampa Bay President to do some voice trials for a PSA. They liked my voice enough to use it twice in this spot and also in the 15 and 30 second versions.
The work was pro bono of course but only took about 15 minutes one afternoon. The campaign is national so it will be heard all over the country.
I want to thank Kate and also Glen Peak for the awesome opportunity.
Harping on an issue, voter apathy
I read this Tampa Tribune article in April and it really illustrated the utterly depressing turn out numbers in Pasco County’s various municipal elections.
When I have more time I want to go into more details on this but as noted above I like to harp on this issue.
When will not voting become political incorrect?
American Advertising Federation & National Ad 2
I am off to Atlanta June 7th through 10th for the AAF National Conference, advertising expo and of course the National ADDY Award Show.
We will be holding the National Ad 2 Public Service Competition on Monday June 9th from 2 to 6 p.m. during the conference. We will have nine Ad 2 chapters competing.
Click here for a list of clubs and the charities they helped this year.
Tampa Bay Advertising Federation
I have signed on to be the local TBAF legislative chair again this coming year and will be looking forward to working with those of you in our industry and market on various legislative issues affecting our business.
Showing posts with label Community Involvement. Show all posts
Showing posts with label Community Involvement. Show all posts
Thursday, May 22, 2008
Saturday, March 08, 2008
The Rally in Tally & Public Service Ad Campaigns
American Advertising Federation – Fourth District Legislative Rally
This week Tampa Bay Advertising Federation and Ad 2 Tampa Bay members (myself included) will head to Tallahassee to join with the other 20+ AAF chapters around the state to visit our local state legislators for the Rally in Tally.
Each year we make this visit on behalf of the advertising industry to talk with our elected officials about the various pro-bono public service advertising initiatives we take on each year.
Each year countless hours and immeasurable creativity is donated to the promotion of non profits around the state by individuals and advertising agencies.
These pro bono campaigns allow non profits to reach more people and assist in raising more private dollars for support.Ad 2 Tampa Bay this year is working with Wheels of Success and the TBAF is working with Hillsborough County’s Cyber Safe initiative.
This week Tampa Bay Advertising Federation and Ad 2 Tampa Bay members (myself included) will head to Tallahassee to join with the other 20+ AAF chapters around the state to visit our local state legislators for the Rally in Tally.Each year we make this visit on behalf of the advertising industry to talk with our elected officials about the various pro-bono public service advertising initiatives we take on each year.
Each year countless hours and immeasurable creativity is donated to the promotion of non profits around the state by individuals and advertising agencies.
These pro bono campaigns allow non profits to reach more people and assist in raising more private dollars for support.Ad 2 Tampa Bay this year is working with Wheels of Success and the TBAF is working with Hillsborough County’s Cyber Safe initiative.
Monday, March 03, 2008
AdCast in Febuary with Media Talk
Co-hosting AdCast this month with Media Talk I was able to see myself on the big screen of the Tampa Theatre during the kick of of the Gasparilla Film Festival. If you have not seen Ad 2 Tampa Bay's monthly web cast you can always check out the archives online at YouTube.
I have had the opportunity to play co-host the last two months with Ad 2 Tampa Bay board member Cris Vatalaro and Tampa Bay Film Commission Manager Lindsey Norris.
It was a great opportunity and I look forward to working with them on future projects.
Monday, February 25, 2008
Involvement increases income options
The following entry is a quote of my comment on a recent Creative Tampa Bay column, The Sunshine Factor...
As the Chairman of National Ad 2 with 25+ young professional chapters around the country I can tell from first hand experience that it is not simply sunshine that depresses local salaries.
More importantly it is the lack of involvement by individuals in community and industry groups and associations. By being active one learns more about the market they live in and are able to better capitalize by choosing better employment and business opportunities.
When the Forbes article Cloudy Skies For Tampa’s Young Professionals screamed through town last year I was amazed by the names I saw on a list of email forwards. At least half the people forwarding the email in agreement were people I have spoken with who claim to be too busy to get involved with local organizations.
We cannot blame outside forces like the weather for our income levels. Where would Miami be if it counted the sunshine factor?
As the Chairman of National Ad 2 with 25+ young professional chapters around the country I can tell from first hand experience that it is not simply sunshine that depresses local salaries.
More importantly it is the lack of involvement by individuals in community and industry groups and associations. By being active one learns more about the market they live in and are able to better capitalize by choosing better employment and business opportunities.
When the Forbes article Cloudy Skies For Tampa’s Young Professionals screamed through town last year I was amazed by the names I saw on a list of email forwards. At least half the people forwarding the email in agreement were people I have spoken with who claim to be too busy to get involved with local organizations.
We cannot blame outside forces like the weather for our income levels. Where would Miami be if it counted the sunshine factor?
Saturday, January 05, 2008
I'll take my digital box a bit early
According to the this St Pete Times editorial and details in this Times article, Hillsborough County has sold out to Bright House Networks by striking a deal instead of suing them for moving the access channels to a higher tier.
The cities of St. Petersburg and Tampa are spending tax payer dollars to fight a change that will be federally mandated to change on February 17, 2009.
How do you rationalize that as responsible spending?
Furthermore the change has actually increased access to government by also providing The Florida Channel on 623 which previously was not available.
While I don't agree with the County using the $150,000 to promote county government, we are getting something in a situation we don't have to be given anything and not wasting money on a legal battle that would be lost anyway.
I think the free advertising would be better utilized if granted to local non profits. The non profit community would be able to use that exposure to help generate more private support instead of depending so heavily on government subsidy.
The cities of St. Petersburg and Tampa are spending tax payer dollars to fight a change that will be federally mandated to change on February 17, 2009.
How do you rationalize that as responsible spending?
Furthermore the change has actually increased access to government by also providing The Florida Channel on 623 which previously was not available.
While I don't agree with the County using the $150,000 to promote county government, we are getting something in a situation we don't have to be given anything and not wasting money on a legal battle that would be lost anyway.
I think the free advertising would be better utilized if granted to local non profits. The non profit community would be able to use that exposure to help generate more private support instead of depending so heavily on government subsidy.
Friday, October 05, 2007
Can someone please think outside the box?
A partial casualty of the recent Hillsborough County budget cuts is our public access station, known also as Speak Up Tampa Bay or the Tampa Bay Community Network.
When I read the St Pete Times article, "Group sues as TV fund is cut" in early October I was very aggravated by the complete lack of innovation our growing government is enabling by funding some non-profits.
My commentary on the article that day:
TBCN's take of course is that this is censorship of the community's public access. This is completely untrue however, as many of us know that the blogoshere in Tampa Bay went nuts during the recent EPC uproar and a certain YouTube video got more views then any recent TBTN broadcast.
So tell me again is the public being denied access to get a message out?
No, TBCN is just another non-profit too used to government funding and unwilling to innovate.
Did you know that if a citizen had an issue today it could take a month or more for them to get that message out via TBCN? While uploading and emailing a video on YouTube is free and instant.
Please don't give me the "put its not free" talk because I could work at WalMart less hours for pay and an employee discount to buy my own camera, then the volunteer hours TBCN would require to get my message out. Unless of course they agreed with me then it would be instant.
When I read the St Pete Times article, "Group sues as TV fund is cut" in early October I was very aggravated by the complete lack of innovation our growing government is enabling by funding some non-profits.
My commentary on the article that day:
With outlets today such as YouTube and the numerous other places to post video for free online there is no longer a need for the government to underwrite public access. Private industry has done so on its own and in a far better way.
A good topic can go a lot further on YouTube then a fixed programming schedule on subscriber based cable. Public access is a dinosaur of technology and TBCN should try to innovate rather then sue.
TBCN's take of course is that this is censorship of the community's public access. This is completely untrue however, as many of us know that the blogoshere in Tampa Bay went nuts during the recent EPC uproar and a certain YouTube video got more views then any recent TBTN broadcast.
So tell me again is the public being denied access to get a message out?
No, TBCN is just another non-profit too used to government funding and unwilling to innovate.
Did you know that if a citizen had an issue today it could take a month or more for them to get that message out via TBCN? While uploading and emailing a video on YouTube is free and instant.
Please don't give me the "put its not free" talk because I could work at WalMart less hours for pay and an employee discount to buy my own camera, then the volunteer hours TBCN would require to get my message out. Unless of course they agreed with me then it would be instant.
Monday, May 14, 2007
I'm just too busy to do anything for the community...
So its another Monday almost exactly a month later and I read another article pointing out how apathetic (or maybe just plain pathetic) my generation has handled volunteering.
Today's Tampa Tribune article, Longtime Service Club Calling It Quits, sites "Many younger men don't want the commitment of weekly meetings" according to Kiwanis Club of Palma Ceia-Westshore club President Dan Moore, 73. The club is down to six members now.
Of course maybe there are additional reasons that this particular club has not been able to recruit young members but the overall trend of non-involvement certainly contributes to the problem.
The case can be made that we all have busier lives with more hectic jobs and far more personal commitments than in years past but that does not mean that we don't have any time. I personally know of too many people in my generation who commit absolutely ZERO time and energy to anything relating to the community.
Many of us will work through lunch day after day for no measurable bonus but rather just because it is the "norm" now instead of taking that hour and applying it to something useful...
UPDATE 5/30/07:
I highly doubt the Tampa Tribune is using my blog for editorial suggestions (yet) but I found today's opinion, Trading Kiwanis For 'American Idol', on the subject to be right on track.
Today's Tampa Tribune article, Longtime Service Club Calling It Quits, sites "Many younger men don't want the commitment of weekly meetings" according to Kiwanis Club of Palma Ceia-Westshore club President Dan Moore, 73. The club is down to six members now.
Of course maybe there are additional reasons that this particular club has not been able to recruit young members but the overall trend of non-involvement certainly contributes to the problem.
The case can be made that we all have busier lives with more hectic jobs and far more personal commitments than in years past but that does not mean that we don't have any time. I personally know of too many people in my generation who commit absolutely ZERO time and energy to anything relating to the community.
Many of us will work through lunch day after day for no measurable bonus but rather just because it is the "norm" now instead of taking that hour and applying it to something useful...
UPDATE 5/30/07:
I highly doubt the Tampa Tribune is using my blog for editorial suggestions (yet) but I found today's opinion, Trading Kiwanis For 'American Idol', on the subject to be right on track.
Monday, April 16, 2007
Really sad statistics on volunteering.
According to an Associated Press article published today in the St. Pete Times, both the state I currently live in and the one I am originally from rank among the lowest of all the states in volunteerism rates.
Most of you know the amount of time I put into volunteering and the importance I feel it has for the community and personal growth.
Here is the URL for the article if you are interested:
http://www.sptimes.com/2007/04/16/Worldandnation/Volunteer_rates_dip_s.shtml
Here's the lowest five states...
Most of you know the amount of time I put into volunteering and the importance I feel it has for the community and personal growth.
Here is the URL for the article if you are interested:
http://www.sptimes.com/2007/04/16/Worldandnation/Volunteer_rates_dip_s.shtml
Here's the lowest five states...
- 47. Mississippi, 24.2 percent
- 48. Florida, 21.8 percent
- 49. Louisiana, 21.2 percent
- 50. New York, 20.1 percent
- 51. Nevada, 17.5 percent
Tuesday, April 10, 2007
Using Blogs/Community for Career Advancement
I read the following WSJ.com article on "How Blogging Can Help You Get a New Job" and decided it would be a good reference for some of the young professionals and business associates that I interact with to review or see in writing somewhere validation for what I try to have them do for their own business or professional career.
Utilizing Blogs such as this the one you are reading now is of value and a good start to getting your name out there for people to find you and learn more about you.
However, more powerful than that is to grow an active Blog for an association, charity or other community related organization that is bigger than yourself alone. The power of many is just as important in on the Internet as it is in the real world.
I have personally worked to put this to the test with the Blog projects started for Ad 2 Tampa Bay and the National Ad 2 organization. These two blogs, although currently new and maybe a bit anemic on content should prove to be a huge resource to the current and future board members who decide to fully utilize the voice that we have created for them as young professional leaders.
Article Summary & Link: WSJ.com - How Blogging Can Help You Get a New Job
Corporate recruiters have long surfed the Web to vet potential hires, but now they are also surfing blogs to unearth job candidates, expanding their talent pool and gaining insights they say they can't get from résumés and interviews.
Ryan Loken, a Wal-Mart Stores Inc. recruitment manager, says he spends one to two hours a week searching through blogs for new talent or additional information about the candidates he has interviewed. "Blogs are a tool in the tool kit," he says. Since he joined the Bentonville, Ark., retail giant three years ago, Mr. Logen estimates that Web journals have helped him ...
Here's a link to the entire article if you are a WSJ subscriber.
Utilizing Blogs such as this the one you are reading now is of value and a good start to getting your name out there for people to find you and learn more about you.
However, more powerful than that is to grow an active Blog for an association, charity or other community related organization that is bigger than yourself alone. The power of many is just as important in on the Internet as it is in the real world.
I have personally worked to put this to the test with the Blog projects started for Ad 2 Tampa Bay and the National Ad 2 organization. These two blogs, although currently new and maybe a bit anemic on content should prove to be a huge resource to the current and future board members who decide to fully utilize the voice that we have created for them as young professional leaders.
Article Summary & Link: WSJ.com - How Blogging Can Help You Get a New Job
Corporate recruiters have long surfed the Web to vet potential hires, but now they are also surfing blogs to unearth job candidates, expanding their talent pool and gaining insights they say they can't get from résumés and interviews.
Ryan Loken, a Wal-Mart Stores Inc. recruitment manager, says he spends one to two hours a week searching through blogs for new talent or additional information about the candidates he has interviewed. "Blogs are a tool in the tool kit," he says. Since he joined the Bentonville, Ark., retail giant three years ago, Mr. Logen estimates that Web journals have helped him ...
Here's a link to the entire article if you are a WSJ subscriber.
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