If you watch enough city, county and state meetings you start to hear a term used over and over. The term is revenue and it is used by elected and oppointed officials alike as well as numerous government employees.
The problem I have with that is unlike a private sector business, it is not "revenue" in the sence some of our business minded officals would like to think.
The that term should be removed from government completely. It is “citizens’ income” and should be stated that way each time it is used so people our government learns to respect where the money comes from.
The proper way to say it would then be, "we need to raise/aquire more 'citizens’ income' to help offset shortfalls through addional user fees".